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Gloucestershire Business News

Newspapers see continued drop in circulation

Gloucestershire's major newspapers saw their print circulations fall sharply last year.

The Gloucester Citizen's average weekly circulation between January and December 2023 dropped 21% to 2,614 while the Gloucestershire Echo's circulation fell by 19% to 2,614.

The decline of the two Reach-owned newspapers comes on the back of regular cover price rises. Both newspapers now cost £2.60. Reach has increased print cover prices to offset declining online advertising revenue over the last year.

Meanwhile, the Newsquest-owned Stroud News & Journal fared comparatively better, seeing a 8% fall in circulation to 3,483 while the same company's Wilts & Glos Standard fell 13% to 2,313.

There was bleak news for the Tindle-owned The Forester which saw its weekly circulation fall by 24% to 2,136.

The 401 non-dailies audited by ABC saw their January to December circulations decline by an average of 16% compared to 2022, according to Press Gazette's analysis.

UK regional daily print newspaper circulations fell by an average of 19% year-on-year in the second half of 2023, according to the latest ABC figures.

Eight of the ten titles with the biggest year-on-year falls were owned by Reach, whose daily titles included in the ABC data saw a combined average decline of 25%.

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